“ The sustainability of the online pharmacy model in India hinges on solving the "last-mile" challenge in its fullest sense. It's not just about delivery speed, but about delivery intelligence. This means training delivery personnel on the handling of sensitive packages, enabling them to collect vital signs for home healthcare services, and equipping them with the empathy to deal with sick or elderly customers. Leading platforms are now investing in this human element of their tech-driven business, understanding that the person at the door is the final and most important touchpoint. They are also innovating with delivery formats—locker pickups in secure locations, drone deliveries for remote areas, and scheduled slots for chronic disease management. This focus on the quality of the final interaction is what will build enduring loyalty. -- https://genieknows.in/ ”